Ready to Sell? Maximize Your Spring Profit

Spring will be here before you know it, bringing that undeniable energy of renewal, growth, and fresh starts. The season of change isn't just for gardens—it's the peak time for real estate, and it’s the perfect moment to refresh your housing goals. 

In the Chicagoland Area, the common myth is that the spring market starts the Monday after Superbowl Sunday. In reality, if you make your listing live then, you are missing the majority of the spring market. That's why you need a knowledgable real estate advisor who can help you strategy regarding your specific community.

Whether you've been waiting for the right moment to sell your current home or searching for a new place to put down roots, now is the time to act.

Ready to Sell? Maximize Your Spring Profit.

The market traditionally sees the most momentum during the spring, meaning motivated buyers are out in force. However, did you know that what most people think is the spring market, March and April, is really when all the homes listed in the spring market close. The spring market is really January and February and if you wait until March to list, you are missing the best time to sell. Here’s why January and February are the time to sell!

• Capture Peak Demand: We see increased interest in January and February. Listing now allows us to capitalize on the increased buyer pool. A lot of people start the new year wanting a fresh start and a new home.
• Get Ahead of the Competition: Many sellers will wait to list until March or April. The most important thing is to be first in line and get in front of the spring market buyers as soon as possible.
• Fresh Start for the New Year: Many buyers want to start the new year with a fresh start in a new home. Whether they have been looking for a while or just started looking, many people feel refreshed after the holidays and ready to jump into the real estate market.
• Boost Curb Appeal: Even in the winter months, there are still ways to boost your curb appeal, whether it is having winter foliage or being able to get pictures done while there is fresh snow on the ground.

If you’re thinking, “What’s my home worth in this spring market?”, let's find out! You will be surprsied to see that listing in January/February vs. March/April will make a difference in pricing.